October 31, 2016 Louisa Moore

GPY&R Brisbane takes home Best of Show for Life Saving Stickers at the 2016 BADC Awards

This article first appeared in Campaign Brief

On Saturday night GPY&R Brisbane was awarded Best of Show for Australian Road Safety Foundation ‘Life Saving Stickers’ at the 2016 BADC Awards.

Says Cam Blackley, ECD at BMF and chairman of judges: “It was an idea so simple, but so dramatic in its’ ability to change behavior immediately and each time it’s encountered. It’s a game changer with zero media buy.”
005-BADC 2016 awards - best of show - web res-13121 (1).jpg

With 540 people in attendance, this was the largest BADC Awards in over 15 years and boasted several new entrant companies.

Said Garry Smith, 2016 BADC president: “We are very proud to have such brilliant work being justly awarded, and with the backing of our incredible sponsors, being able to celebrate the work with such a fantastic gala dinner complete with Grinder Girls, a  Fire illusionist and pyrotechnics”.

GPY&R took home 5 Gold, 6 Silver, 6 Bronze.

All of the medalist and finalist work will be available to view with full credits and videos, on the BADC website later this week.

Contact us